Story telling for diversity
The Council of Europe promotes a new approach to managing increasingly diverse societies based on the concept of Diversity Advantage.
This stands for:
Recognizing that diversity is not a threat – it can bring competitive benefits for businesses, organisations and communities if managed with competence and in the spirit of inclusion; Embracing diversity is not a gimmick for business/organisation/city branding but a philosophy of governance, management and decision-making. The Diversity Advantage Challenge
is a means to raise awareness among the public and private decision-makers
about the benefits of diversity and to provide a large number of examples of
how organisations, businesses and cities which have realised these benefits by
creating innovative products, services, ideas and initiatives. The challenge
will help understand better the conditions under which diversity generates
innovation and the do’s and don’ts of the process. is a contest for the best real-life stories of the successful involvement of
people of different cultural (ethnic, religious, linguistic) backgrounds in the
design of innovative products, services, policies, projects and initiatives.
The stories should illustrate how it is possible to harness cultural diversity
to the benefit of businesses, organisations and communities.Interested local authorities, enterprises, civil society organisations, media and other institutions worldwide are invited to share their stories by answering to the questionnaire and sending it to diversity.challenge@coe.int by 31 October 2014. Finalists will be invited at the award ceremony and winner(s) offered a prize (prize fund minimum €10,000) mid-January 2015 in Strasbourg
